Many startups spend a significant amount of time developing the website or other products and testing viability before making their business "official". This may make sense if the founders are unsure of whether they want to make a business out of their project and whether they are ready to incur the ongoing expenses and obligations of running a business. However, some points when incorporation shouldn't be delayed (assuming a corporation is right for your startup) include: before the startup is scaling; when the startup would like to hire employees; when the startup has revenue; before marketable value is created in the startup; before the startup enters into contracts; before the startup anticipates raising financing. PLEASE CONSULT YOUR LEGAL/TAX ADVISORS FOR ADVICE ON WHETHER YOUR STARTUP SHOULD INCORPORATE.
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